Show Reel Media Group
We create communities and transform talents into value
Areas
Brief
Reflecting the group’s identity and showcasing talents
Show Reel Media Group entrusted us with the task of developing the websites for their brands Show Reel Factory, Show Reel Talent, and the parent company Show Reel Media Group. The goal was to create platforms that reflected the brand’s identity while highlighting the talents within their network. The websites needed to be intuitive, visually appealing, and easy to manage, allowing the internal team to continuously update content while maintaining the group’s focus on excellence and dynamism.
Challenge
Simplicity, dynamism, and real-time data
The main challenge was to create websites that not only met design and usabilityrequirements but also incorporated features for talent management and automatic updates of social metrics. We needed to ensure an optimal user experience on both desktop and mobile, offering a modern and intuitive interface. Additionally, collecting real-time data from social platforms required the development of custom scripts and integrations with APIs from Facebook, Instagram, TikTok, and YouTube.
Solution
A Custom and dynamic multi-platform solution
We designed the websites starting with a UX Research phase, creating wireframes and mockups that best represented the brands’ identities while maintaining consistency across the group’s various divisions. For development, we selected WordPress as the CMS, building a custom theme with tailored features, including a dedicated talent management section. This allows the client to independently update descriptions, personal profiles, and social metrics with ease.